Visualizing financed emissions
Client: Corporate innovation team

Total emissions
of a household
Scope 3 emissions
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Image 1: blue circle represents scope 3 financed emissions

Image 2: focus area for innovation

Image 3: sustainable planet
Challenge
Develop​ a strategy for an innovation team to reduce the scope 3 financed emissions from private clients (mortgage portfolio). Emissions are an intangible concept and the client was struggling to set a strong narrative where innovation efforts should be focussed on.
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Solution
I created a series of visualisations that showed which activities generate emissions and also counted as scope 3 emission reduction. The orange circle (image 1) represents all emissions from a household, while the blue circle represents the scope 3 financed emissions of the mortgage portfolio. These are the emissions generated through the energy consumption of the house. The conclusion was that in order to reduce scope 3 financed emissions the team needed to focus innovation efforts in or around the house (image 2). This way the team was able to have a focussed discussion on where innovation should occur the coming years for a sustainable future (image 3).​
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*Important details about the project had to be left out due to confidentiality